Virtual Reality Production Masterclass

Saturday

,

April

14

at

9:00am

3:00pm

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Join us for a One-day Intensive Course on Mastering 360 VR

Cinematic virtual reality is on the fast track to becoming a premiere storytelling medium. This intensive one-day workshop will provide attendees with insider fundamentals for creating memorable live-action VR experiences. You'll learn the essentials for writing stories for 360 video, production workflows from concept to completion, how to create intimacy and empathy in your story, mastering the art of narrative triggers and an overview of the production process and best practices.

This popular workshop that started in Los Angeles, CA, is geared for producers, directors and content creators who want to really dive-in to the craft and master the art of experiential narrative, gaining tangible skillsets for a career in immersive storytelling. We've assembled top professionals across VR and 360 content creation to provide an in-depth education on the medium. This is not a beginners course, but is designed for film and digital content creators with an existing understanding of VR principles.

A light breakfast and coffee + catered lunch is included at no additional cost.

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#VRProduction

robinne burrell

Founder

Redflight Innovation

Speaking on:

Masterclass Host

Mike nichols

Business Dev.

AbelCine

Speaking on:

Best practices for virtual reality workflows.

MATT BRALY

Community Director

Littlstar

Speaking on:

The content ecosystem of 360 VR

JOSE FRIAS

CEO

Chapter 4

Speaking on:

VR spatial sound design

lewis smithingham

President

30 Ninjas

Speaking on:

Writing Great Narratives for VR

BEN SCHWARTZ

VR Director and Camera Technician

AbelCine

Speaking on:

VR Workflows and Production

STEPHANIE RIGGS

360 VR Creator and Immersive Storyteller

Sunchaser Entertainment

Speaking on:

Immersive Storytelling

Join us for a one-day masterclass with the industry's top VR creators

Cinematic virtual reality is on the fast track to becoming a premiere storytelling medium. This intensive one-day workshop will provide attendees with insider fundamentals for creating memorable live-action VR experiences. You'll learn the essentials for writing stories for 360 video, production workflows from concept to completion, how to create intimacy and empathy in your story, mastering the art of narrative triggers and an overview of the production process and best practices.

This popular workshop that started in Los Angeles, CA, is geared for producers, directors and content creators who want to really dive-in to the craft and master the art of experiential narrative, gaining tangible skillsets for a career in immersive storytelling. We've assembled top professionals across VR and 360 content creation to provide an in-depth education on the medium. This is not a beginners course, but is designed for film and digital content creators with an existing understanding of VR principles.

All registered participants will receive a Certificate of Completion for those who complete the workshop.

A light breakfast and coffee, lunch and a happy hour mixer to follow is included at no additional cost.

Session Leaders

Mike Nichols

.Mike has worked early on with companies like Nokia and Jaunt, and later Z-Cam, KanDao and Samsung to bring VR products to the rental market. One of the earliest trained Nokia OZO techs, Mike worked on early VR campaigns for ESPN, Clorox and Live Nation. Before joining AbelCine, Mike was the head of production for commercial production company, Zooma Zooma, whose clients included Nike, McDonald’s, Sony and Kodak.

In 2000, he was invited to the Cannes Film Festival as part of Kodak’s Emerging Filmmakers Program. In 2011, Mike’s first feature film, BreadCrumbs was released worldwide.

Clear your calendar - It's going down! Splash Blocks kicks off on April 21st, and you're invited to take part in the festivities. Splash HQ (122 W 26th St) is our meeting spot for a night of fun and excitement. Come one, come all, bring a guest, and hang loose. This is going to be epic!

R. Harrison

Clear your calendar - It's going down! Splash Blocks kicks off on April 21st, and you're invited to take part in the festivities. Splash HQ (122 W 26th St) is our meeting spot for a night of fun and excitement. Come one, come all, bring a guest, and hang loose. This is going to be epic!

R. Harrison

Clear your calendar - It's going down! Splash Blocks kicks off on April 21st, and you're invited to take part in the festivities. Splash HQ (122 W 26th St) is our meeting spot for a night of fun and excitement. Come one, come all, bring a guest, and hang loose. This is going to be epic!

9:00am

Check In + Light Breakfast

Settle in and say hello to those around you. We'll get started promptly at 9:30AM.

9:30AM

Welcome + Overview

We'll review the agenda for the day and begin with an overview on the creative market for VR projects. Presented by Redflight Innovation.

9:45am

Writing Great Narratives for VR

This session with Lewis Smithingham and 30 Ninjas will prepare creators for constructing great stories for 360 VR, ensuring that technical and creative merge to create successful projects.

10:30am

Break

Stretch and recharge as we prepare for an immersion into VR Production.

10:45am

Best Practices for VR Workflows

Mike Nichols from AbelCine and Ben Schwartz, a 360 VR DP will provide an in-depth conversation on choosing the right workflow for your project on set and multi-camera rigs.

11:30am

Spatial Sound

Jose Frias of Chapter 4 Sound will explore how spatial audio can transform your VR project.

12:00pm

Lunch

Vegetarian and gluten-free options avail. Mingle with other participants or check-out the AbelCine production facility.

1:00pm

Samsung Pro Rig Demo

Samsung will present their new Samsung Round and thought leadership on virtual reality production.

1:45pm

Lighting Scenes in VR

This session will explore the best practices in lighting indoor sets for VR

2:15pm

Break

2:25pm

Directing for 360 VR

A closer look into the best practices for directing projects in 360 VR

2:50pm

Distributing your Project

New insights into where the business models are headed for distributing your project.

3:30pm

Closing

Conclusion and final remarks

Session Leaders

Guy Primus

CEO, The VR Company

Guy Primus leads the industry on cinematic VR at The VR Company, where Steven Spielberg sits on the board. The VRC is currently in production on "Ready Player One". Guy also co-founded and managed Tentpole Ventures, a seed-stage tech investment fund that focuses on consumer lifestyle companies and whose portfolio includes Pinterest, DogVacay, Fancy and Loom (acquired by Dropbox) for Smith. Prior to joining Overbrook, Guy was Director of Digital Media at Starbucks, where he co-created the popular "Pick of the Week" program. He also served as Vice President of Strategy & Planning for Blue Flame, the marketing and advertising agency founded by Sean “Diddy” Combs.

Robinne Burrell

Chief Product Officer, Redflight

Robinne has been featured in The Hollywood Reporter as “The Next Generation of Industry Execs” and was named in Forbes Magazine as "5 People Pushing Technology You Want to Work With Now" for her work in Interactive Media and emerging tech. She was among the final candidates for a 2016 Primetime Emmy Award for her work on the social VR experience, "The World Cup of Hip Hop" on Oculus. Her 2016 project "In Your Shoes", a 360 VR and broadcast series concept won first place in the NAB Innovation Pilot Award. She is currently developing a program with Africa Rising, an organization in South Africa founded by the Nelson Mandela family to bring emerging technology and VR to the African continent.

Jenn Duong

Virtual Reality Content Director

The Los Angeles-based Director of VR oversees all things VR (ranging from ideation to production to post-production and distribution strategies) for the creative agency and production company 1215creative. In 2016, Duong co-founded SH//FT (Shaping Holistic Inclusion in Future Technologies), an organization that supports equality, diversity, and inclusion in future technologies. She was recently named #22 in Onalytica’s 100 Top Individual Virtual Reality Influencers of 2016.

Malia Probst

Director of Brand Development VR Scout & Host of the Real Virtual Reality Show & VR Podcast

Malia is Director of Brand Development for VRScout, one of the world’s leading immersive media companies. VRScout inspires a community of millions of explorers and creators around the world through original reporting, one-of-a-kind events, and video and VR content created in their LA studio. Host of two podcasts, Malia is a frequent speaker and has been named in the Top 20 Most Influential People in the VR/AR industry as well as one of the Top 20 Women in VR in LA.

Céline Tricart

VR Filmmaker

Celine Tricart is a VR filmmaker and founder of Lucid Dreams Productions, a production company specializing in new technologies and the future of storytelling. Her work was showcased in numerous Academy Awards festivals, the Austin Film Festival, the Clermont Ferrand Film Festival and the Chicago Film Festival. Celine was also the recipient of a Creative Award by the Advanced Imaging Society. Celine develops projects in stereoscopic 3D as well as in virtual reality. She was the DP of the acclaimed Jaunt VR/Conversation International documentary “Under The Canopy” and Maria Bello’s upcoming “Sunladies” VR doc about the women Yazidi fighting ISIS in Iraq.

Kimberlee Archer

VR Evangelist, Samsung

Kimberlee is Samsung’s VR marketing evangelist, championing the democratization of VR and leading go-to-market strategies for the company’s VR ecosystem, which includes the industry-leading Gear VR technology, Gear 360 cameras and Samsung VR distribution platform. In addition, Kimberlee has pioneered VR content creation partnerships for entertainment programming, branding efforts and immersive 4D experiences. Two of her projects for Samsung VR – “Gone,” a serialized VR thriller produced with Walking Dead production company Skybound Entertainment, and the 2016 Major League Baseball World Series – rwere considered for Emmys.

Evette Vargas

VR Writer/Director/Producer

Named by the New York Times as an “Artist to Watch,” Vargas is an award-winning writer, director, producer, multiplatform and Virtual Reality creator. Co-founder of Digital-Reign, an emerging media production company, she has created apps, games and branded entertainment for the Fast and the Furious, Lord of the Rings trilogy and Madonna. Vargas executive produced, wrote & directed her digital series Dark Prophet, starring Henry Rollins - a series up for two Emmys. Vargas has sold her series Muses to Turner Broadcasting Super Deluxe, is developing her show Trans with Electus, and her series Temptest with The Wolper Organization. Vargas is also writing and producing her original TV and VR series with The Rogue Initiative.

Linda Gedemer

Technical Director / VR Audio Evangelist

Linda Gedemer serves as the Technical Director and VR Audio Evangelist for Source Sound VR - a worldwide leader in VR sound services for cinematic, game-based, and live broadcast virtual reality experiences. Linda holds an PhD in Audio and Acoustical Engineering from the University of Salford, UK. She has presented at conferences worldwide on topics as diverse as the use of 3D technology in the classrooms to perceptual requirements of dynamic acoustic models and is currently contributing to a book on audio for VR. In an effort to forward the work of scientists and practitioners working in this field, she developed and co-chaired the first AES International Conference on Audio for VR/AR.

Kemi Azeez

Product Manager, Within

Kemi Azeez is the Product Manager at Within – premier destination for innovative virtual reality. Her work has expanded beyond the traditional; her craft straddles new technologies and unfamiliar mediums. Kemi holds an undergraduate degree in Brain and Cognitive Sciences (MIT) and a graduate degree in Television Production (Boston University) and has previously worked at RIKEN Brain Science Institute, Stun Creative, Hulu and Wevr. In recent years, Azeez has focused on using virtual and augmented reality innovations in video and mobile applications and continues to test the frontiers of interactive experiences and technology.

R. Harrison

Clear your calendar - It's going down! Splash Blocks kicks off on April 21st, and you're invited to take part in the festivities. Splash HQ (122 W 26th St) is our meeting spot for a night of fun and excitement. Come one, come all, bring a guest, and hang loose. This is going to be epic!

Schedule

9:00 AM - 9:30 AM

Check-in

Morning Networking

9:30 AM – 10:45 AM

Welcome Kick-off

Robinne Burrell - Chief Product Officer, Redflight Innovation

10:45 – 11:15 AM

Setting Up Your S

Guy Primus - CEO of The Virtual Reality Company

with Robinne Burrell - CPO of Redflight Innovation

10:45 - 11:00 AM

BREAK

11:00 – 11:45AM

360 Narratives - The Art of Storytelling for 360 VR

Malia Probst, Director of Brand Development for VR Scout and Host of the Real Virtual Reality Show &VR Scout Podcast

12:00 - 1:00 PM

LUNCH

Catered by Mendocino Farms

1:00 PM - 1:45 PM

Pre-production - Planning and Prep for your shoot

Jenn Duong, Virtual Reality Director

1:45 PM- 2:30 PM

Cameras and Lighting - Techniques for 360 Video Capture

Celine Tricart, 360 Director of Photography

2:30 PM –2:45 PM

BREAK

2:45 - 3:30 PM

Recording and Designing Spatial Audio for VR

Linda Gedemer, VR Audio Evangelist

3:30 - 4:15 PM

Samsung Presentation - 360 Storytelling and Distribution

Kimberlee Archer, Samsung

4:15 - 4:30 PM

BREAK

4:30 - 5:00 pm

The Role of the Product Manager in Creating Immersive Experiences

Kemi Azeez, WeVR

5:00 - 5:30 PM

Pitching 360 and VR Projects to Studios - The Art and the Business of Selling Your Idea

Evette Vargas, 360 VR Filmmaker

5:30 - 5:40 PM

Closing

5:45pm -7:00pm

Cocktails + End of Day Networking

Hosted by Digital Diversity Network and Redflight Innovation

Past Workshops

Writing and Producing for VR Workshop - Consumer Cameras

Writing and Producing for VR - Ryan Bell, Session Leader

Evette Vargas leading Narrative Storytelling

Samsung 360 VR Camera

WPVR Workshop Participants

AbelCine, established in 1989, is a full-service equipment and technology provider to the broadcast, production, and media industries. The company’s services, designed to support customers through every stage of the production cycle, include: equipment sales and rental, training and consultation, tech services and integration, financing and assurance programs. AbelCine has flagship locations in Burbank, CA and Brooklyn, NY; a Learning Point in Chicago, IL serves the Midwestern region.

About the Organizers

Redflight Innovation

Redflight Mobile is a Los Angeles based development shop dedicated tto crafting rich interactive experiences across mobile, web and emerging platforms. Visionary, daring and globally minded, award-winning Redflight focuses on projects that evolve the way we interact in the digital space and playfully disrupts the paradigm of technology and immersion. From richly creative mobile apps to 360 VR experiences, we are the tinkers of the technology for tomorrow.

Digital Diversity Network

Digital Diversity Network is a 501 (c)(6) non-profit, professional association founded in 2012 to advance diversity, create access, and champion inclusion within the digital and technology sectors. Our vision is for people of color to fully participate, compete and benefit as the inventors, creators, producers and users in the Innovation Economy. For more information, visit www.digitaldiversitynetwork.com.

About Digital Diversity Network

Your host for the June 2017 VR Workshop

Cinematic virtual reality is on the fast track to becoming a premiere storytelling medium. This intensive one-day workshop will provide attendees with insider fundamentals for creating memorable live-action VR experiences. You'll learn the essentials for writing stories for 360 video, production workflows from concept to completion, how to create intimacy and empathy in your story, mastering the art of narrative triggers and an overview of the production process and best practices.

This popular workshop that started in Los Angeles, CA, is geared for producers, directors and content creators who want to really dive-in to the craft and master the art of experiential narrative, gaining tangible skillsets for a career in immersive storytelling. We've assembled top professionals across VR and 360 content creation to provide an in-depth education on the medium. This is not a beginners course, but is designed for film and digital content creators with an existing understanding of VR principles.

A light breakfast and coffee + catered lunch is included at no additional cost.

About Redflight Mobile Innovation

A Fortune 500 company, 3DAYS sets the platinum standard for engaging, media-rich mobile ads. With award-winning campaigns in video, interactive and animated content and partnerships with top-tier creative agencies across the globe, 3DAYS dominates the mobile ad solutions field and delivers effective, cost-effective solutions.

About 3DAYS

A Fortune 500 company, 3DAYS sets the platinum standard for engaging, media-rich mobile ads. With award-winning campaigns in video, interactive and animated content and partnerships with top-tier creative agencies across the globe, 3DAYS dominates the mobile ad solutions field and delivers effective, cost-effective solutions.

" The man who has no imagination, has no wings "

Muhammad Ali

Speaker Block #3

Early Bird Tickets Available

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